We work alongside you in bringing about the research recommendations to help your business succeed.
We help your business understand your market, your competitors and most importantly, your customers.
Interested in knowing what drives and motivates your market? We can help you with indepth understanding of people and their requirements. We can undertake a wide variety of qualitative methods depending on your needs.
Need to understand your market numerically? We have a wide range of options available to measure brand perceptions, concepts, advertising, packaging and everything in between. Advanced analytics - no problem.
If you need to understand issues within your business we can help with a variety of tools and techniques designed to give you insight and assist in your decision making
The Industry Group is a full-service research and strategy agency offering a broad range of research techniques and tools to provide clear and relevant insights that give our clients the competitive edge.
We share your passion and commitment to your business and will design and tailor our research programmes to meet the individual objectives of each client.
We not only provide the data, but assist in analysing and interpreting the findings, making recommendations, and providing ongoing support as you go on to make decisions and implement strategies that will drive your business forward.
At The Industry Group, Suzanne works collaboratively with a team of senior research and marketing consultants involving them in projects that utilize their individual skills and expertise.
Our clients are our partners and we can not imagine a better future for our company without helping them reach their objectives